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Unemployed? Get a free LinkedIn Profile Makeover

Job seeking is hard work. I’ll make it easier for you with a FREE LinkedIn Profile Makeover™…

I make it much easier for the right people to find you online at LinkedIn, and to like what they see. I deliver visibility, legibility and credibility. That’s it.

And because I appreciate what it’s like to be unemployed, and to […]

By |April 30th, 2015|amazing, linkedin, promotion|Comments Off on Unemployed? Get a free LinkedIn Profile Makeover

Ten things tablets (still) mean for your marketing

It’s sometimes hard to believe that Apple’s iPad was only released on April 3rd 2010, just five years ago. But the impact since then that iPad, and other tablets have had on mobile computing, and the way content and marketing messages work has been profound.

For me, the success of tablets is that they put information in your hands and let you move things around intuitively, and you just point to what you like to get more. They get out of your way. The underlying technology becomes unimportant – the experience is what drives the use. Add the fact that they are lightweight, easy to hook up to wifi, and can be used for hours, and you’ve changed they way that people interact with a computer quite fundamentally.

Here, I look at what your content needs to do to succeed in the age of the tablet computer…

1. Your stuff needs to look good.
Look at Pinterest. Images. Look at the way content appears in Flipboard on an iPad, and the way that the savvy marketers have always combined quality content with great design and attractive imagery. Witness the changes that have come to Facebook with its timeline, to LinkedIn company pages and to LinkedIn profiles. It’s all about visual stimulation. Once you’ve seen content presented well, you won’t want to settle for second best – you’ll simply overlook it.
2. Your stuff needs to be easily shared.
I only have the patience to click once to share. Don’t make me have to login, register or jump through any of your clever little hoops. One click, and I’m done, or I’m not going to bother.
3. Your stuff needs to be useful.
Is this going to make me look clever in front of my boss? Is it going to help me do my job? Is to going to provide me with an insight into marketing rends and technology?
[…]

By |April 7th, 2015|general, promotion|Comments Off on Ten things tablets (still) mean for your marketing

Brevity

“It is my ambition to say in ten sentences what others say in a whole book.”
― Friedrich Nietzsche

By |November 28th, 2014|promotion, tips and tricks|Comments Off on Brevity

How to create your own custom URL for your profile on LinkedIn

Here’s a simple three-minute fix to to enhance your personal brand online, by creating a custom URL for your LinkedIn public profile. 

As a default, LinkedIn will create a public profile address for you. However it’ll look something like this: http://uk.linkedin.com/in/davidpeth/a23/42a/3ggh

That’s not really memorable or likely to ever be typed into a web browser. But you […]

By |April 24th, 2013|linkedin, promotion, tips and tricks|Comments Off on How to create your own custom URL for your profile on LinkedIn

Truth

“A writer should have this little voice inside of you saying, Tell the truth. Reveal a few secrets here.”
― Quentin Tarantino

By |February 26th, 2013|promotion, tips and tricks|Comments Off on Truth

Save 100 pounds on your LinkedIn Profile Makeover

£349 £249 for a LinkedIn Profile Makeover.

You save £100 on the normal price of £349.

With a 1,000 day, 100% money back guarantee.

Be quick. This will not last forever.

By |February 1st, 2013|linkedin, promotion|Comments Off on Save 100 pounds on your LinkedIn Profile Makeover